UX/UI, BRANDING, WEBSITE DESIGN, CONTENT WEBSITE
Serra Center is a non-profit agency designed as a model peer living center aimed at integrating adults with developmental disabilities into the community. We were tasked with helping the company launch a new website and migrate away from their existing site onto SquareSpace. The goal was to enhance their existing branding and create a place for people to visit that not only easily showcased the great work they do but also brought awareness to different ways to get involved.
CLIENT: Serra Center
collaboration with C.URL Digital Design Studio
We first enhanced their existing branding to create a more modern look.
We enhanced their existing color palate showcased in their logo and selected typography to match both the sophisticated and inclusive aesthetic of the brand.
The homepage needed to showcase not only the types of products available but also represent what NILS as a brand stands behind.
An important part of the NILS brand is the talented design team made up of all females who keep women in mind throughout the entire production process. Additionally, the company is focused on inclusivity within the product and they offer a range of sizes for all women. Lastly, the company focuses on combining fashion with function and uses high performance technology in every piece with sustainability in mind.
